We specialize in branding and package design. Your package will be crafted from initial concept to final design ensuring a successful launch.
We look at your competition and retail environment ensuring that your product and brand will stand out from the clutter.
Our philosophy when working with a client is very simple. We ask ourselves, "How would we want to be treated if we were the client?" So we narrowed it down to 2 simple answers...
It's up to us to understand the client's needs and deliver files that meet those needs. As long as the specs don't change, neither does our price.
We have always felt that this was unfair to the client, and just too open-ended. So we look at each project and give a single all-inclusive price. There are no extras. Our quote and invoice are the same.
We are the perfect starting point for your next creative project. Click on the images below to see some samples from our portfolio
We have worked with toy companies, both large and small, providing creative packaging solutions. And we've worked with just about every license. We can provide package design, illustration, photography, interior components, game boards, card decks and more.
We create food packaging that looks as delicious as the product inside, and we can provide studio photography with on-site kitchens and a food stylist/chef. We are also up-to-date on the latest FDA regulations, as well as all CFIA guidelines in Canada.
When designing a multi-language package, getting the translation right is the first step. We only use native-born translators. For example, our Spanish translators live in Mexico City or Madrid (depending on dialect) and our French translators are in Quebec or France. We've created hundreds of multi-language packages and can design them to get your message across without looking crowded or confusing.
We provide full color or black and white illustration for a variety of needs ... product illustration, story boards, instruction sheets, marketing decks, games and toys, etc. We also provide studio photography at an affordable price, for products, fashion and food. If your project needs exciting, eye-catching visuals, we can provide it.
One aspect of creative development that is often overlooked, is product instructions (for assembly or function). There is nothing more frustrating to a consumer than poorly written, designed, or illustrated instructions. We have created hundreds of these and consider ourselves experts in creating and designing these kinds of files with photography or original line art.
We can create die lines and designs for store displays, shelf-talkers, end caps, POPs ... anything to make your product stand out at retail. And we can create banners, displays and signage for any event.
A catalog is a great way to showcase your products or services. We will tailor the design to appeal to your audience. A business-to-business catalog (B2B) should be different than a business-to-consumer catalog (B2C). We will make the style of the catalog appeal to its target audience. And we can provide photography or illustration as needed.
"Thank you to everyone at Latitudes. You always do a fantastic job. I appreciate your patience. Sometimes these projects seem to never end. You handle everything very professionally and exceed my expectations.."
Gigi Mancuso, HASBRO
"The work with Mark was great. Easy and very efficient communication. Excellent creative turnaround within a tight timeline. Looking forward to new projects with Latitudes."
Max Stork, SIMBA-DICKIE GROUP
"It has been a pleasure working with Mark and the team of creatives at Latitudes. We engaged Latitudes to design product packaging and visual illustrated instructions for a new line of craft products we are introducing to the market. From first concepts to finished layouts Mark and team have been consistent, patient and provided quality artwork at each stage. We are very pleased with the results and look forward to working with the team again."
Oliver Harwood, STUDIOSTONE CREATIVE
"When we secured a purchase order from a large retailer in Canada we had to move fast in the re-design of several packages and instructions. We called on Latitudes and they came through with flying colors! They were easy to work with, fast, efficient, and accurate. I'm not sure what we would have done without Mark and his team. Glad we made the decision to work with Latitudes - our new go-to source!."
Mike Searls, THIN AIR BRANDS
" It was a pleasure to work with Latitudes. They listened to what we wanted and provided excellent creative results. They responded very quickly and went above and beyond."
Jenny Mazzaferro, DA VINCI FOODS
"We met Latitudes at a Trade Show and have used them for several new labels and sell sheet designs. They are prompt, professional and never get discouraged, no matter how many revisions we have. Their billing is fair and should be a standard for the industry."
Steve Morris, ATLANTIC NATURAL FOODS
"Latitudes has been an incredible resource for RoseArt and Mega Brands for nearly a decade. They have done every kind of design work for me at one time or another from illustration to final package design. Their creative approach and intuitive response has always been a great asset to our business. With so much experience in the toy industry they already have knowledge of what it is I require before we even start a project.."
Ryan Lafferty, ROSEART
"We have always been very pleased with the quality of service we receive from Latitudes. We usually require a quick turn around and they are always able to deliver."
.Jodi Meusel, THINK FUN
"Just wanted to share some feedback. One of our longtime collaborators commented that the Protectors of the Rainbow packaging is our most slick, professional looking packaging to date. Clearly this is the result of you and your team's expertise."
Judd King, STARLUX GAMES
"Thank you for your outstanding work in design and for the quality service Latitudes has delivered for our EasyDaysies line of products. We appreciate the time you take to listen to our needs and how you are able to successfully execute what we are looking for. Our products have come a long way and your designs have helped us to take them to new retail shelves in a snap."
Elaine Comeau, EASY DAYSIES
Click on one of our books below to download. You can also contact us and we'll send you a PDF.
If you'd like to book a 15-minute "no obligation" call, just click on the button below to schedule a day and time. We'd love to hear about your next great project ... or just have a chat about business today.
